Channel Advisor

We’re all about increasing the visibility that drives sales. And reducing the complexity to achieve it.

For more than a decade, ChannelAdvisor has set the global standard for e-commerce optimization by providing best-in-class technology, strategic services and thought leadership to help retailers master the complexity of connecting with consumers online.

Scot Wingo and Aris Buinevicius—entrepreneurs who saw the need for a new retailer-focused e-commerce solution–founded ChannelAdvisor in 2001. They developed an eye-opening software solution that tamed the complexity of the emerging online retail space, giving retailers the power to make their products visible across multiple channels to the widest range of potential customers. When retailers saw what was possible, word spread.

Today, with offices worldwide, we connect sellers to shoppers through marketplaces, paid search, comparison shopping and social sites. And we assist them in polishing their online presence with sophisticated webstores, rich media and feed customization solutions.