Article

When Companies Underestimate Their Customers

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Description

Underestimating your customer — that seems to be a time-honored tradition in American business, an

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Author

  • Christopher Elliot
    Christopher Elliott is a consumer advocate, multimedia journalist and customer service expert known for his practical advice and creative solutions.. →
  • Keywords:
  • business
  • underestimating your customer
  • Industries:
  • General