Live Webinar

Why Sales Training Doesn’t Work and What to Do About It

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Description

Improving performance of the sales team is likely the most difficult task any Sales manager or trainer faces. The pace at which we work and the amount of information needed on the job is overwhelming. Traditional methods of training just don’t work. Join experts from Sales and Marketing Management (SMM) magazine and Brainshark to learn how to turn training from a one-time event into a continuous journey that leads to increased sales.

On this webinar with SMM and Brainshark you’ll learn:

  • Strategies to take training to the next level with continuous sales performance support
  • Techniques for creating a sales training process and tips on how to implement it
  • How to measure and understand what works


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Speakers

  • Mark Mcknamara
    As a senior executive with 20+ years of experience, Marc McNamara is an expert at helping customers create and manage assets more effectively,.. →
  • Paul Nolan
    Paul Nolan is Editor of Sales & Marketing Management magazine. He has written about sales, marketing and performance improvement in the workplace.. →
  • Keywords:
  • sales
  • sales training
  • Industries:
  • General